Friday, August 12, 2016

Dawn of the Dead (1978) Thorn EMI Home Video Poster

In 1968, director George A. Romero brought us Night of the Living Dead. It became the definitive horror film of its time. Eleven years later, he would unleash the most shocking motion picture experience for all times. As modern society is consumed by zombie carnage, four desperate survivors barricade themselves inside a shopping mall to battle the flesh-eating hordes of the undead. This is the ferocious horror classic, featuring landmark gore effects by Tom Savini, that remains one of the most important – and most controversial – horror films in history. Lots of "serious" types look down on zombie movies. That's a shame, because some of them are really first-rate films. Dawn of the Dead, the middle film of George Romero's "dead" trilogy, is a case in point. You want zombies, we got your zombies RIGHT HERE! You want blood? Guts? Flesh eating? Oh boy, does Dawn of the Dead ever deliver! Then it does something really unique - it delivers drama, engaging characters with realistic delimmas, a smartly crafted story, and a heavy dose of dead-on social satire.

Did I mention that it's just flat-out scary as hell, too? One scene in particular, toward the beginning, that still haunts me - twenty some-odd years after I first saw it. The National Guard has been called in to clear a tenament building. In the basement, they find a cage where the dead have been locked away. The simple, unsettling music of Goblin rises on the soundtrack, underscored by a heartbeat-like bass drum. There are the zombies, many in death shrouds, feasting on body parts. Guardsman Peter Washington (Ken Foree) steps into the nightmare with a pistol to dispatch the zombies with bullets to their heads. The whole thing takes on a surreal, hellish texture, like a Bosch painting. Foree's performance is striking - he is truly in the moment, as they say, without a hint of the winking self-awareness we see in other genre flicks. If the dead really started coming back to feed on the living, this is exactly how the world would be like. This is the toll it would exact on people trying to grapple the situation. Dawn of the Dead's primary filming location was at the Monroeville Mall.

In the U.S. Dawn wasn’t available for home viewing until 1983 when Thorn EMI Video released the clamshell cased theatrical version (TV1977) in December, borrowing the official poster book cover graphic, just adding a green logo. It rented well and sold respectably (even at a pricey $59.99). Along with the VHS release, Thorn EMI Video also released a home video movie poster. The home video movie poster was sent rolled to video rental stores in the U.S. to promote Dawn of the Dead on VHS and Beta. Almost like the theater poster, but with a different design and made smaller (25x33) to fit on video rental store walls. The home video movie poster was designed by Bob Michelucci. He also played the Scope Zombie in the movie. This poster is highly sought for by collectors; after the intentional run on VHS, video rental stores would throw away or send the poster back to the video company. Fortunate for you we have one available. I'm not in no means a professional grader, but if I where to grade this poster I would give it a high grade. Please continue to condition.



















Ebay: Dawn of the Dead (1978) Thorn EMI Home Video Poster - $89.99 (USED)

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